Lunaz launches electric Rolls-Royce Phantom V

Electric classic cars creator Lunaz, has started production of the world’s only electrified Rolls-Royce cars, a 1961 Phantom V. The luxury British marque joins existing electrified classic cars from Jaguar and Bentley in the Lunaz portfolio.

The 1961 Rolls-Royce Phantom V chosen for this exciting development, has now completed the Lunaz re-engineering process. This includes ground-up restoration and the incorporation of Lunaz’s proprietary electric powertrain and full suite of hardware and software upgrades. Production allocation for the first tranche of Rolls-Royce cars by Lunaz will be strictly limited to 30. Orders are already being taken from Lunaz’s existing client base and some of the most celebrated and influential institutions in the world.

Lunaz launches electric Rolls-Royce Phantom V

Following demand for electrified Phantoms, Lunaz elected to begin creating Rolls-Royce Silver Clouds. From today, clients are invited to secure allocation for these cars in a range of body styles, including four-door limousine, two-door coupé and drop head coupé.

The start of production of the world’s first electric Rolls-Royce cars follows a surge in demand for the electrification of pinnacle classic cars. This is driven by a rebalancing of car collections for a clean air future. To meet this demand, Lunaz is doubling its workforce at its Technical HQ in Silverstone, England.

Lunaz launches electric Rolls-Royce Phantom V

David Lorenz, Founder, Lunaz  states “No car in the world matches a Phantom for presence, style and significance. Through electrification we proudly further the legacy of the ‘best car in the world’, making Rolls-Royce ownership a relevant choice for a new generation.”

A Rolls-Royce Phantom by Lunaz is the only built-for-purpose, electric chauffeur-driven car in the world. These cars answer a growing requirement from individuals and the world’s leading institutions for a clean-air alternative.

Lunaz launches electric Rolls-Royce Phantom V

A Rolls-Royce is always engineered for silent running, with power delivered smoothly with the feeling of one continuous gear. Conversion to electric amplifies these characteristics while ensuring these most significant cars remain a relevant proposition for changing sensibilities and legislative climates, particularly in major global cities and the net-zero targets.



Rolls-Royce Phantoms by Lunaz are powered by the firm’s proprietary electric powertrain. Its battery pack is the largest of its type in the world at 120 kWh, ensuring range of over 300 miles – significantly more than required for traditional chauffeur-driven use.

Every car by Lunaz is taken back to the bare metal, 3D scanned, weighed and fully restored before the conversion and re-engineering process begins. This affords every Lunaz customer the scope to inject their own design and technology desires under the guiding hand of Design Director, Jen Holloway.

Lunaz launches electric Rolls-Royce Phantom V

The 1961 Rolls-Royce Phantom V by Lunaz perfectly clothes the car’s timeless proportions and unmistakable presence with a contemporary two-tone paint scheme, with Midland Grey on the upper of the car and Cinereous Grey on the lower. The hand-painted feature line that breaks the two colours is inspired by a period item specified by the car’s previous client; a pink bakelite telephone that sat between the rear occupants. Naturally, this item has been retained in the final build and upgraded to incorporate modern cellular phone technology, encrypted for privacy.

Lunaz launches electric Rolls-Royce Phantom V

The 1961 Rolls-Royce Phantom by Lunaz is built in eight-seat configuration with a front bench for three occupants, rear bench for a further three and two occasional seats. Occupants throughout will benefit from Lunaz’s commitment to specifying only the very best materials. For example, rear floormats have been custom made in alpaca wool, a material that is rarer than cashmere, softer than lambswool and is considered highly sustainable.



Lunaz launches electric Rolls-Royce Phantom V

Retaining the character of these significant cars is the priority throughout the conversion and restoration process. This extends to every detail including the weighting of switchgear which has been exhaustively engineered to operate an entirely new powertrain with the same haptic feedback as the original. Instrumentation also stays true to the spirit of the 1960s design, with delicate integration of a battery range meter and power gauge.

Lunaz launches electric Rolls-Royce Phantom V

Every car by Lunaz is equipped with the capability for both home charging and rapid charging.

Electric Rolls-Royces by Lunaz will be available in every global market. Allocation can only be secured through direct relationship with the factory. Prices for a Rolls-Royce Silver Cloud starts at £350,000 (not including local taxes). Pricing for a Rolls-Royce Phantom starts at £500,000 (not including local taxes).





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